Saravia launched her model in 2010, and whereas she is probably not a family identify to the typical H&M shopper, her distinct designs have earned her recognition — together with a spot on Forbes Mexico’s 2025 checklist of the highest 100 highly effective girls within the nation.
“Lorena Saravia has created an unique imaginative and prescient of Mexican trend, honoring the tradition by collaboration with native artisans, whereas crafting a extremely covetable, fashionable wardrobe outlined by a daring, female spirit,” in line with an H&M press launch. The collaboration contains artisan-crafted, Western-inspired items spanning outerwear, matching units, and even cowboy boots, all channeling a signature masculine-meets-feminine fashion.
“I come from a big, predominantly feminine household the place every era strives to empower the following,” Saravia mentioned within the press launch. “I see girls as multidimensional — they’re career-driven, highly effective, and possess a form of magic and a rare power. My hope is that each lady who wears my designs feels impressed and empowered.”
